Project
One
Clothing brand (launched alongside Helshi Records).
Media
Description
One is a clothing brand built around a simple idea: you are one no matter what — an individual, even when you have to move through the social norms that feel appropriate.
That tension is the point: fitting in just enough to function, while still feeling a little left out — and choosing to keep your identity anyway.
This was my first personal project created with a close friend (not a family venture), and it turned into a hands on crash course in building a brand from zero.
About two years ago I learned Shopify, set up the store, and pushed my Figma skills further while we designed and crafted each piece ourselves.
It was messy, imperfect, and genuinely fun — the kind of project you remember.
Where we go next
Curate brand identity through consistent visual storytelling.
Expand the archive with new drops, photography, and behind-the-scenes media.








